Dick does a great service by channeling Barney Kilgore. Distinctiveness and "news for tomorrow" was a brilliant way of thinking about news products in Kilgore's time--the Pearl Harbor Page One is such a powerful example--and is even more relevant now. (As I recall, the Journal's circulation was about 35,000 in 1941, rising to one million by 1980.) As a reader, it seems that The Wall Street Journal itself is now applying Kilgore's "news for tomorrow" lessons more aggressively, with more headlines focused on what events mean and what likely happens next.
Dick does a great service by channeling Barney Kilgore. Distinctiveness and "news for tomorrow" was a brilliant way of thinking about news products in Kilgore's time--the Pearl Harbor Page One is such a powerful example--and is even more relevant now. (As I recall, the Journal's circulation was about 35,000 in 1941, rising to one million by 1980.) As a reader, it seems that The Wall Street Journal itself is now applying Kilgore's "news for tomorrow" lessons more aggressively, with more headlines focused on what events mean and what likely happens next.